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Do Your End Users Struggle With Transferring Software Licenses Between...
One of the most apparent advantages of hardware keys for software licensing over traditional software-based solutions is the ease of transferring a key, with its contained licenses, from one computer...
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Pricing and Licensing Strategies for the IoT
The age of the Internet of Things (IoT) has dawned and we are heading toward a future filled with software-driven intelligent devices. To give you an idea of the magnitude of this transformation, IDC...
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Harvesting Knowledge: 5 IoT Lessons from a Farmer to the Tech Industry
Innovation in farming technology can tell you a lot about how the IoT affects business models in the 21st century. Whether you’re a device manufacturer or software developer, it is important to...
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Six Reasons Why Customer Satisfaction Drives Better Results
Enterprises are increasing direct customer interaction with the companies, vendors and partners with whom they do business, which is placing more importance on delivering a better customer experience...
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“One of the things that we’ve been hearing today is that software is everywhere. This isn’t a trend. This isn’t a buzzword. This is reality.” At a recent Ask the Experts Webinar, Jam Khan, Director of...
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How to Defend Against the Gray Market Threat Part 1
In this three-part blog series, we will address gray market trade; Though gray market trade may be the least talked about risk factors that software developers and intelligent device manufacturers...
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How to Defend Against the Gray Market Threat Part 2
The previous blog post in this series provided an overview of the gray market and the threat it poses to your business. In Part 2, I will be addressing the impact of gray market sales on software...
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How to Defend Against the Gray Market Threat Part 3
Part 2 of this blog series looked at the impact of gray market sales on software vendors and device manufacturers. In this third and final installment, you will learn how to defend against diversion of...
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Digitalization, Servitization, Consumerization: The Keys to Software...
One of the major drivers in our connected landscape is the shift in end-user preferences: the increasing demand for ease of access to software upgrades, flexible pricing models and a superior customer...
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Digitalization: Driver #1 to Software Monetization
There is much confusion around the difference between digitization, digitalization and digital transformation, all of which are terms being used interchangeably within the industry. Just googling...
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Servitization: Driver #2 to Software Monetization
Today, survival and success for ISVs (independent software vendors) and IDVs (intelligent device vendors) is dependent on the ability to deliver flexible business models. Specifically for IDVs, there’s...
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Consumerization: Driver #3 to Software Monetization
End customers are a much more powerful and influential entity than they used to be. Nevertheless, even though a positive end customer experience is often the main competitive differentiator in many...
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Managing Product Complexity in the Era of Digitalization
Software is becoming the key to innovation and competitive differentiation, while hardware is becoming a commodity with a short-lived competitive advantage, due to the constant integration of...
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Why Vendors are Moving to an Automated Software Update Service
Software is ubiquitous We’re all consumers of software services. “New version available” or “Security update” are common messages received regularly on connected devices, requiring users to simply...
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Are We Hardware or Are We Software?
As an IDV (intelligent device vendor), you need to be both. While you have an existing hardware business, you need to think like an ISV (independent software vendor), in order to grow and maintain your...
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How to Survive Licensing Chaos When the Post-M&A Dust Settles
Despite the constant growth of M&As in the software industry, according to BCG 50% out of over 37,000 tech companies they analyzed will fail for various reasons. In this post, I want to focus on...
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Complexities of Software Licensing in a NFV world
In this blog post, I’ll try to shed some light onto what’s really happening in the Network Function Virtualization (NFV) space and why licensing management for NFV is becoming critical. Communication...
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Flexible Software Packaging: Know Your Options
In this blog, and the ones that follow, we will explore not only the advantages of flexibility, but the various options software vendors have, as well as the practical implications for adapting to...
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